Barcelona’s first-team trained on Tuesday wearing “DR Congo – Heart of Africa” on the back of their training shirts for the first time this season, unveiling the club’s new training sponsor. The agreement is valued at €11 million per season, €44 million in total, and runs through the 2028-29 campaign.
What changed today
According to Mundo Deportivo, the slogan appeared on the back of the men’s first-team training shirts during Tuesday’s session, marking the on-pitch debut of the partnership. The same outlet also notes that Barcelona’s other professional teams will carry the “RD Congo – Coeur de Afrique” emblem on their training wear as part of the Global Partner deal.
The agreement
The sponsorship guarantees €11m annually over four seasons (total €44m). The collaboration will be visible at the future Espai Barça, where a “Casa de la DRC” space is planned to showcase Congolese cultural and sporting heritage through interactive displays. The club’s Barça Academies will also roll out activities in the region – camps and clinics in football, basketball, handball, futsal and roller hockey.
FFP impact
According to AS, the new income supports Barcelona’s LaLiga Financial Fair Play position. Adding that the deal has created more salary room to advance player registrations.
