Beyond the Pitch: Lamine Yamal’s Sponsorship Surge and Marketing Potential
Lamine Yamal has become a pivotal player in the first team, embodying both on-field brilliance and off-field commercial appeal.
Lamine Yamal has become a pivotal player in the first team, embodying both on-field brilliance and off-field commercial appeal.
Spotify, the global streaming service, is close to sealing a sponsorship agreement with Barça, as reported by Fernardo Polo of Mundo Deportivo. Its logo would replace the Rakuten one on the shirt's front, once the current contract with the Japanese.
On the fourteenth day of each month, Blaugranagram will share a story related to FC Barcelona legend Johan Cruyff.